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Allyson Stewart-Allen is an expert in leadership, development, and internationalisation. Allyson helps leaders, brands, and businesses successfully expand internationally by giving them the tools to be more effective globally.
Sky News once dubbed her the “Muse of Marketing”. She has collaborated with companies, media channels, and publications worldwide, including BBC News, CNN, and The Financial Times. She has also appeared on BBC1’s The Apprentice, and has created one of LinkedIn Learning’s most popular courses on leading international growth.
She has worked with over 260 organisations across 26 countries, including Burberry, Cadbury, Chanel, HSBC, and Shell. She is also one of the original mentors for the Mayor of London’s International Business Programme.
Allyson Stewart-Allen’s career has seen her work for some of the biggest establishments in the world. She has worked as a consultant for PwC UK, the PA Consulting Group, and Hay Group, advisor for Grosvenor, and the Business For Diplomatic Action, a business mentor for the Mayor’s International Business Programme, a business analyst for Sky News, and Director for CareerSkills, London Business School, The Chartered Institute of Marketing, The Forum Corporation, Headspring Executive Development, and Said Business School.
In 1991, she founded International Marketing Partners Ltd and now works as their CEO. Together, they help professionals and organisations wanting a deeper understand of their international markets using hands-on, on-the-ground help, providing methodical market planning and business culture insights to save time and money.
JUDGE, FELLOW, MEMBER
Allyson is a prominent corporate judge, and has been part of the judging panels for a number of highly desired prizes, such as:
– The Chartered Institute of Marketing: Women in Marketing Awards
– The Chartered Institute of Marketing: Global Marketing Excellence Awards
– The International Business Awards: Chair of Marketing Judge
– BritishAmerican Business: TransAtlantic Growth
– The Lloyds Bank National Business Awards
– World Retail Congress
– The Stevie Awards (chair of judges)
– Haymarket Media Group: Women in Leadership Power List
– The Lloyds Bank British Business Excellence Awards (lead judge)
She is also an associate fellow at the Møller Institute, and fellow at The British-American Project, a member of the board of advisors for IORMA, a member of The Marketing Society, and the International Women’s Forum, and an associate member of the Foreign Press Association.
EDUCATOR
Allyson is the creator and leading instructor for the LinkedIn Learning course ‘Leading International Growth. She is also an educator at Duke Corporate Education, as well as an educator and programme director for HEC Paris.
She also has education experience at the Said Business School of Oxford University, Churchill College Cambridge, LBS, and Duke CE.
WRITER
On top of her consultancy work, Allyson is also a business writer, and has published the best-selling book Working With America alongside fellow educator Lanie Denslow. The book explores the intricacies of US business culture in aiding professionals to build effective relationships within the American market.
It was the first business book to feature at the Hay-on-Wye Literary Festival, and was named The Sunday Times book of the week. It even had praise from HRH The Princess Royal, Princess Anne, who stated “I’d like to thank Allyson Stewart-Allen for her much-needed insight into working with Americans. Whilst the US may be our second largest export market, insights from an insider are always most welcome.”
She has also contributed to The Financial Times Handbook of Management, Win New Business, The Financial Times, i News, The Big Issue, Elite Business, CEO Magazine, The Daily Telegraph, The Evening Standard, and The New York Times.
AWARDS
Allyson’s success in her field has seen her be awarded a number of accolades, including:
– Named on The Female FTSE Report 2014: 100 omen to Watch List
– Who’s Who in the World List
– Who’s Who in America List
– Who’s Who Among Women List
– The first-ever two-time winner of the European Foundation For Management Development Excellence in Practice Award
SPEAKER
Allyson is a popular keynote speaker, and has appeared at many international conferences such as the FT Conferences, World Retail Congress, Global Female Leaders’ Summit, and The Peter Drucker Forum.
KEYNOTE TOPICS
Avoiding a Foreign Fall: How to Successfully Lead International Growth: Drawing on over 30 years’ work helping over 260 companies to get it right, Allyson examines how companies of all shapes and sizes can avoid the traps of internationalisation.
Building Business Culture Intelligence: How to Master Corporate Diplomacy: Why are some leaders more effective than others? It comes down to motivation, openness, and self-awareness for adapting to the culture codes of wherever they are. Knowing the norms help senior leaders to build profitable business relationships around the world.
Developing Your Leadership Brand: How to Create and Control Your Reputation: In this keynote, Allyson explores ways to tell your leadership story, reveal your values, and choose a proxy brand in order to change perceptions and increase engagement.
Clients: Aegis, Aljazeera, BAE Systems, BBC, Burberry, Cadbury, Chanel, Cisco, CNBC, CNN, Converse, Deutsche Welle, DHL, Discovery, Electronic Arts, Ford, Global Female Leaders, Global Peter Drucker Forum, France 24, Hay Management Consultants, Henkel, HP, HSBC, IBM, Infineum, Lendlease, Lufthansa, Masterfoods, Mercer, NatWest, NBC Universal, Oracle, Osborne Clarke, PA Consulting Group, PwC, Ricoh, SAB Miller, Shell, Sky News, TJ Maxx, TRT, Zurich.
Allyson Stewart-Allen brings valuable strategic insight, fresh ideas, and an endless supply of energy to our projects. We’re lucky to have her as an expected part of our team.
Kristin Wolfe – Executive Committee Member, Legal and Corporate Affairs Director, Molson Coors Beverage Company
Allyson Stewart-Allen’s insightful keynote session on the significance of marketing in global markets, emphasising the importance of adapting messages to diverse target segments, conducting thorough research, and navigating localisation challenges, truly captivated and enlightened our audience at Elite Business Live. We are delighted to have had Allyson, a master presenter and expert as well as a must-listen for any business seeking success on the international stage!
Scott English, Global Brand Director, CE Marketing Group Ltd.
The leadership programme Allyson created for Ricoh Europe – the Executive Customer Forum – is one of the most impactful and fun learning experiences that I’ve enjoyed in years. She capably blended provocative expert speakers with her engaging and experienced chairing for this C-suite audience. Anyone who works with Allyson will also get to experience her capable work as a speaker, facilitator and organiser.
Mark McClennon, Global CIO, Burberry
Allyson is truly inspiring- in terms of the breadth and depth of her knowledge and experience in International business, marketing strategy, communications, the Future of Work, organisational and societal issues, the list is endless… Allyson is able to add value to all subjects pertinent to business and she has an incredible ability to cut through complexity and get to the heart of the matter she is analysing. She is the most competent group facilitator I’ve ever worked with and has a highly tuned ability to drive discussion and enable engagement on any subject with all types of people.
Her energy, passion, humour, intelligence and glorious interpersonal skills make Allyson a person you simply want to spend time with and learn from. It is a privilege to know Allyson and have her as a very trusted member of both my personal and professional network.
Caroline Bright, CSO and CMO, Ricoh Europe
The bottom line is that the 2-year programme on ‘The Future of Work’ designed and expertly facilitated by Allyson as part of the Ricoh Executive Customer Forum has been the most stimulating, fun and fulfilling loearning experience. It has influenced how I make decisions, lead, coach, mentor and advise others. It is rare that you truly feel you have had insights that you will cherish for life.
I really feel I have won the lottery being surrounded by outstanding fellow C-suite learners, exquisite and carefully-selected speakers/provocateurs, all spiced with sufficient room for humour and fun, thereby creating a safe environment for leadership transformation to take place.
Caroline Vanovermeire, Global Director/SVP – Talent, Leadership & OD, dentsu
Allyson was able to curate a world class environment for learning and strategy. Her unique global vantage point enabled progressive dialogue and impactful ideation. In tandem with her extensive professional network, Allyson is able to deliver a truly inclusive, incisive partnership.
Zubair Timol, Chief of Staff, Meltwater
Allyson’s knowledge and understanding of international retailing was underlined by her specialist panel at the 2022 World Retail Congress where she not only recruited a first class panel of retailers which she then expertly moderated leaving the audience of senior retailers with clear takeaways and insights.
Ian McGarrigle, CEO, World Retail Congress
Allyson creates a no-fuss, constructive environment in which executives can discover for themselves what will move the dial on their collective performance… I saw her achieve exactly that with my own Board in a recent one-day workshop and the results exceeded all my expectations.
Rebecca Oldfield, Global HR Director, Infineum
Allyson Stewart-Allen is a true client-centric consultant, able to develop a powerful relationship through co-creation with the clients. In a classroom, her interactive pedagogy, her dynamism, and her sense of humour enable her to create a strong link with the group of participants. She is a real learning facilitator!
Aurelie Corbel, Executive Director – Delivery, HEC Executive Education